I lead all marketing, communications, and design - creating content and campaigns that raise awareness, drive donations, and celebrate community impact.
I manage Friends with Dignity’s entire marketing ecosystem - bringing social media, email campaigns, the website, and our internal community together to share consistent, engaging stories.
Campaign roll-out example
I manage all ambassador and influencer activity from from briefing to content creation. Whether it’s a PR activation or an ongoing ambassador relationship, I make sure the content is genuine, aligned and actually delivers traction.
Evelyn Ellis
'Rowdy' Bec Rodriguez
End-to-end development and delivery of major awareness and fundraising campaigns, including creative direction, digital execution, and performance reporting.
Design and production of all print materials including flyers, posters, business cards, signage and branded items.
Organic reach across Instagram and Facebook within nine months, driven by consistent storytelling, community engagement, and campaign activity.
Combined organic audience growth across Instagram and Facebook in under a year - no paid ads.
Increased website sessions by more than 22,000 in nine months through cohesive social, email, and campaign integration.